This role reports to the Head of Demand Generation and interfaces closely with the Sales team. As the first webflow developer to join the marketing team, you will be responsible for developing, managing, building, and maintaining the corporate website and landing pages using Webflow.
Design and implement landing pages, product pages, forms, and other front-end items within Webflow
Create CMS collections, symbols, and other Webflow components
Ensure pages and overall site design are responsive and supply best user experience (UX) for web visitors, especially those on mobile devices
Identify and present opportunities for site enhancements or additions that improve KPIs
Work with the marketing team to deploy A/B tests and other conversion rate optimization experiments using tools like Google Optimize
Professional working proficiency in English
Knowledgeable of creating bulk CMS collection items in Webflow from spreadsheets or API
Skilled in integrating tools like HubSpot or Google Analytics tags to sites
University degree, or combination of education and experience in related field
2+ years of experience in Webflow
3+ years of experience in web development
Experience in working with B2B sites a plus, but not needed
As our marketing team continues to evolve, there are various paths this role can lead to, including digital marketing and brand management. Many in MD Clarity have also carved out unique roles for themselves that evolved organically from new challenges that needed to be solved.